It's much harder for business entities and individual consumers to stay off the grid, especially since staying connected has numerous perks. Besides being easily accessible through social media, individuals can readily access government portals, university courses, and even grocery shopping…
It pays—literally—for a business to have a positive reputation. If a customer has an exceptional experience that brings them to share their grievances online, however, your company might have to resort to what is called reputation management to get back…
Online reviews are essential for every business. Many people rely on reviews to search for the products and services they need, and having no reviews is just as bad as having negative reviews. Without any review, no one will know…
Back in the day, Yelp was the place where disgruntled customers went to vent their anger on a product or service that didn’t meet their expectations. Fast forward to today and getting a positive Yelp review is akin to getting…
Keeping an online profile is a necessity for everyone, whether you're a consumer or a brand. People use social media to connect with relatives, friends, and even co-workers by interacting in digital spaces. Brands use these online networks to foster…
In the present age, customers know what their value is. They’re very well aware of the fact that they’re the reason a particular business is booming. And for this very reason, companies have started to invest their time and budget…
Through the years, the evolution of modern technology has been changing people’s lives. After the internet was introduced, everyone who has come across its power has felt a shift in consuming information. Gone are the days when you used to…
Businesses do not exist without the customers, so it only makes sense that they are the top priority for all endeavors and enhancements you plan to do. However, before executing any changes, there is one crucial step you must not…
According to research, around 84% of consumers trust the reviews they read online as much as a personal recommendation. Furthermore, online businesses that are riddled with negative reviews by customers often find themselves at the bottom of Google’s totem pole.…
When it comes to running a business, your growth and survival heavily depend on your overall reputation. While it’s never good to judge a book by its cover, it’s only natural for consumers to take brands at face value to…